CloudPeeps is an invite-only marketplace connecting businesses with freelance social media and community professionals, co-founded by Melburnian Kate Kendall, a serial entrepreneur, and Shala Burroughs. Lead angel for Scale, was Renata Cooper.

CloudPeeps launched in beta in January 2014. It’s a first-of-its-kind marketplace that curates the best remote talent in the community vertical. Startups, agencies and larger brands are able to engage pre-qualified “peeps” to quickly and cost effectively build a community and social media presence. All peeps are extensively vetted and hail from working at companies like Lyft, Zappos and L’Oréal. There are currently 200, mostly US-based, freelancers with a small cohort of Australians on the site. Over 50 customers have used the service to date to power their communities, Scale Investors being one of them.

A recent PwC report “The Future of Work – A journey to 2022” exploring how new technologies, data analytics and social networks are having a huge impact on how we communicate, collaborate and work identifies flexibility as key.

Kendall met her co-founder Shala Burroughs at Women Innovate Mobile accelerator in New York where Burroughs was an executive director. CloudPeeps is also a part of the current batch of FirstGrowth Venture Network – a program that Pando Daily labelled the best accelerator in New York.

Here is the full press release.

The investment has received coverage in The AFR, The Age, BRW, Smart Company, Startup Smart and Women’s Agenda.